Channel Maven Consulting E-Books

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Building Successful Channel Programs

Partners are no longer clamoring to become a member of your Channel Program. With so many more products and program offerings, Vendors need to identify their ideal Partners and understand how to recruit, engage, and enable them.

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Master the Art of To-Channel Communications

Email fatigue is common in today’s busy digital world. Partners can easily become overwhelmed as incoming emails pile up. Yours may be completely overlooked. How do you float to the top of their inbox? We share 5 important steps to improving communications with Channel Partners so they won’t feel bombarded. Learn how Partners prefer to receive communications, how to define your audience so you can more effectively address their needs and how to give Partner communications a make-over.

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The Latest Thinking in Through-Partner Marketing

Jenn Reed, VP Channel Marketing at Channel Maven Consulting, presented emerging strategies in Through-Partner Marketing at Channel Focus North America. This e-book summarizes her insights.

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4-Minute Pocket Guide: Social Selling

Help your Channel Partners drive more demand by learning to use social media for sales. Wondering where to find and how to connect with prospects? Looking for a new way to generate leads across industries? This quick and easy pocket guide shows where to start building a world-class social media lead generation strategy.

Social Selling Pocket Guide

 

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One Stop Checklist for Successful Channel Events

Event planning is a big task, with tons of moving pieces. We understand! Over time, we’ve developed a few insights, tips and tricks from our own event attendance along with a handy checklist to make it simple for Vendors and Channel Partners to plan for Channel workshops, seminars, and expo event booths.

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