Channel Maven Blog

#CMCtv Episode 15: Internet of Things and The Channel

Welcome back to another episode of #CMCtv. In this episode, we discuss Internet of Things (IoT) and the impact IoT has on Partners and The Channel. Stephen DiFranco, Principal at IoT Advisory Group, joins Heather K. Margolis, CEO, and founder of Channel Maven Consulting, to lend his expertise on IoT and its relationship to The Channel.

(more…) Leave a comment

CMCtv Episode 14 - The Future of The Channel

Channel Maven Consulting welcomes Larry Walsh, CEO of The 2112 Group, for this enlightening episode of #CMCtv. Here, Heather K. Margolis, Channel Maven’s CEO, and Larry Walsh discuss the horizon of The Channel. Specifically, what is in store for Vendors and Partners over the next three years.

(more…) Leave a comment

CMCtv Episode 13 – Channel Best Practices (that aren’t always practiced)

Welcome to Channel Maven TV (#CMCtv)! In this episode, Brad Rolfe, Channel Maven VP of Client Engagement joins Heather K. Margolis to share a few laughs and suggestions for Channel enablement and Channel best practices (that aren’t always practiced).

Here’s a recap; enjoy the full episode below:

(more…) Leave a comment

#CMCtv Episode 12: Drive Engagement with Communications TO Partners

Welcome back to another episode of #CMCtv. In this episode, we discuss how communications TO Partners helps Vendors drive engagement.

(more…) Leave a comment

#CMCtv Episode 11- Sales Strategy for Channel Partners

Welcome back to another episode of #CMCtv. In this edition, we discuss Sales Strategy Tips for Channel Partners.

(more…) Leave a comment

CMCtv Episode 10: Training Successful Partner-Facing Teams

In case you’ve been missing Channel Maven TV (#CMCtv), you’ll be happy to know… We’re back with all new short, strategic, informative Channel-centric episodes! In this one, Heather K. Margolis and guest Ryan Morris discuss how Partner-facing teams within Vendor organizations can help demonstrate real value to today’s Channel Partners.

(more…) Leave a comment

CMCtv Episode 9: Project Management Tips

Welcome back to #CMCtv. In this episode, we talk about how important project management is to any successful Channel Marketing or Channel Program development endeavor.

(more…) Leave a comment

CMCtv Episode 8: Engage Partners Online with LinkedIn and Twitter

Welcome back to #CMCtv. In this episode, we talk about the importance of optimizing your social profiles to engage Partners online.

(more…) Leave a comment

CMCtv Episode 7: Enabling Partner Demand Generation

Welcome to #CMCtv. In this episode we’re talking about Partner demand generation – a huge topic in the Channel right now and one we can help with.

(more…) Leave a comment

CMCtv Episode 6: Social Selling for Channel Enablement

Welcome to July - we’re back with another engaging episode of #CMCtv, this time focused on social selling for channel enablement.

(more…) Leave a comment
  • twitter
  • facebook
  • gplus
  • youtube
  • linkedin

Channel Maven eBooks

4-Minute Pocket Guide

Help Partners drive demand with social selling.

Download Now »

Building Successful Channel Programs

Building a competitive Channel Program in today’s crowded environment.

Download Now »

Master the Art of To-Partner Communications

Partners have a preference for how they receive communications from Vendors. Give your Partner communications a make-over.

Download Now »

The Latest Thinking in Through-Partner Marketing

Jenn Reed, VP Channel Consulting at Channel Maven Consulting, presented emerging strategies in Through-Partner Marketing at Channel Focus North America. This e-book summarizes her insights.

Download Now »